Look Your Best With These Types Of Plastic Card Finishes
Smartprint offers a wide range of finishes for plastic cards. These types of finishes have several uses and serve different purposes. Want to know which print finishing is best for you or your brand? Then stick with us as we explain the different types of plastic card finishes and their uses.
What is Print Finishing?
This is the refining process of printed products. Print finishing employs the use of special paints, foils, or varnishes to create visually aesthetic and/or functional designs. Similarly, the type of finishing employed can appeal to other senses as well such as touch and smell. Finally, print finishing ensures durability and security against counterfeiting.
Types of Plastic Card Print Finishes
1. Fragranced Cards
Imagine a card that smells like your favourite ice cream flavour. Fragrance cards are easily an effective way to appeal to your customers. The fragranced varnishes can be customized to suit your taste and brand identity. In addition, the best part about fragranced cards is how they appeal to three important senses- touch, sight, and smell.
They are used to build a positive brand image and strengthen brand identity. Above all, they also influence customer decisions and boost sales.
2. Special Colour finishing
Special colours include- Gold, silver and fluorescent colours. These colours can be used to make your business cards look more regal, elegant, and unique. They can be combined to fit into your business branding profile and did we mention that they look amazing?
Likewise, these special colours also come with an added advantage, fluorescent colours and silver are only recognizable with black light. This is an effective anti-counterfeiting and security measure.
3. Embossed stamps
High quality embossed stamps work great against counterfeiting and they are a great upgrade from regular stamps. The embossed designs are often very difficult to copy. Also, embossed cards look official and are taken more seriously. You can decide on whatever colour you wish your designs to come in. These include gold, silver, black, white etc.
4. Hot Foil Stamping
This creates shiny and hologram effects on cards. Most holograms can be customed to suit your taste, it could be a logo, safety sign or an image. This finishing is best for Invites only event passes as it is very difficult to duplicate your chosen hologram.
5. Personalized Watermarks
Unique cards, secure IDs and Company business cards are some of the cards this finish work best on. These personalized watermarks are integrated into the plastic card making it impossible to counterfeit or copy.
6. Smart edge
Smart edging is a new type of plastic card finish that highlights the edge of your card with any colour. Digital printing has made it possible to choose as many colours as you want, thus, you can choose one specific colour or a combination of colours. Smart edge finish is a great finish for gift cards and business cards. Similarly, they can be used to produce Identity cards and passes. Just imagine how amazing a matte black event card with gold edging would look!
7. UV- Varnish
Ever wondered how some cards have a 3D effect? This is the finish for it. UV varnish creates brilliant colours and 3D effects on cards. This kind of finish works best for matte base cards.
In addition to aesthetics, UV varnish is perfect for brands that wish to stand out and it works great for branding.
8. Metallic Effects
Finally, this is one of our favourites at Smartprint. The metallic effect can be made to look like any metal with the combination of metal pigments in inks. This glittery finish adds another layer of visual appeal to your cards making them almost impossible to ignore.
You can combine or use separate finishes to achieve whatever results you require. However, it is best to speak with a branding expert before settling on a particular finish or a combination. This would ensure that you get the best out of your efforts and the cards do not affect your branding.
In conclusion, Smartprint is here to guide you through your journey to picking the right print finishing for your business. Also, our team of graphic designers and branding experts are only one call away. To get any of these types of plastic card finishes visit www.smartprint.ng or send us a message on any of our social media accounts across all platforms.
Meanwhile, check out these amazing benefits of digital printing.