Stuck Wondering How To Choose A Domain Name? Smart Print Has The Solution
How much thought should go into picking a domain name? Well, we at Smart Print say a lot. Just like no one wants to end up with the wrong life partner, no business should have to make do with a wrong domain name. How then do you choose the right domain name that represents your brand and works wonders for your visibility in cyberspace?
We at Smart Print are passionate about businesses succeeding, so, here are a few tips and tools to help you pick the perfect domain name.
So, How Do You Choose A Domain Name for Your Business?
1. Choose A Domain Name That Has Keywords.
When choosing a domain name for your brand, it is imperative to choose one that has certain keywords or a keyword. A website with a keyword in its domain would make it easier to rank for that keyword (works wonders for SEO). Sadly, it is often difficult to find great domains with keywords that aren’t taken. However, with a little bit of creativity, you can easily combine your keyword with other words and make your domain unique.
A pro tip is to use synonyms of your chosen keyword or a domain name generator. These would make your website even more unique, brandable and memorable.
2. Your Domain Name Should Be Short and Easy.
No one wants a domain name or website has more than 3 words. An ideal length according to Datagenetics.com is 12 approximately characters. Choosing a short domain name makes it easier to remember and perfect for branding. Overall, professionals advice that domain names should be anywhere between 6-14 characters. Our website- smartprint.ng have only 10 characters.
In addition, your domain should be easy to type and spell. Think of all these popular brands- Facebook, google, amazon… They all have this in common- easy to spell and pronounce domains. A pro tip is to use the test of ten. Write down your chosen name and ask 10 people to pronounce and spell it. If a greater percentage struggle with this, then you need to change it.
3. Hyphens and Numbers Are An Absolute No!
They just make your domain name even harder to pronounce, spell and remember. Imagine some big brands with numbers or hyphens in their names, they probably would not have the success they have. Bottom line? Stick to letters at all cost.
4. Stick With .com Domains.
These domains are easier to remember and more familiar. Similarly, folks who are not tech-savvy can easily type in a .com domain (Most modern keyboards even have a .com button). However, if .com isn’t available, try .net or .org, but for the best results, a .com domain is always best.
5. Think Long Term.
Your domain is not something you can change overnight. So choose a domain name that would accommodate your present products and services as well as other products and services you plan on providing in the future. You do not want a domain name that’s too restrictive and indicative of a particular niche.
6. Double Check Your Chosen Name.
Always check to see if the domain name you’ve settled on is available on social media sites and if there are any trademarks registered to the name already. This would save you time and money that you would otherwise spend in rebranding and possible lawsuits.
Besides, it is one of branding best practices to have the same name across all your digital platforms. This helps build familiarity with clients and customers.
You could use easy tools like Knowem to search for available domain names across popular social media sites and the web.
Now that you know how, visit www.smartprint.ng to get web and domain hosting at sweet prices. Our services are premium and all-inclusive as we also offer web design and branding services too. We are your one-stop-shop for all your web needs.
